Dear Friend,

I can show you how to build a massive business. But first, you need to know one thing.

Cold calling is dead.

We are now in the information age, the age of the internet.

If you have been cold calling as a means to generate more leads and additional sales, you are at a tremendous handicap to your competitors.

If your boss or sponsor's answer to generate more leads and more activity is to simply make more cold calls, you need to ignore him and get up to speed. He's blind to the new reality of marketing, and you are blind for following his advice.

It truly is a classic example of the blind leading the blind.

Please don't take what I am saying the wrong way. Give me a half-dozen tower cranes and I can build you a magnificent skyscraper (most of my adult life was spent working in construction). Tower cranes are awesome tools. But put those same tower cranes in the hands of a child, and not a single pallet of bricks will be lifted off the ground, let alone a skyscraper be built.

My point is that the powerful income generation tool (Marketing & Sales), placed in the hands of a person who does not possess the talent and skills to operate the tool, will not accomplish the results that the tool was designed to achieve.

Don't blame the tool!

Instead, place the blame where it belongs: with the person who doesn't know how to operate the tool!

Cold calling is not the way to generate amazing business results.

You really can make a fortune with online marketing. There is no question that marketing online is an extremely powerful income generation tool.

But can you make a fortune by cold calling a list of purchased leads?

No way!

Far more than 90% of the people "practicing" marketing do not know how to use the tool. If you follow their destructive advice (and it really is destructive), I'm afraid you are doomed to a complete and painful failure. That's the honest truth.

Save yourself the heartache, the months or even years of frustration, as well as your personal friendships, and start using the tool effectively and professionally in order to get the stunning results that the tool is capable of delivering.

You read that right: use the tool properly and professionally and you will achieve stunning results.

Take a moment and imagine the following...

Instead of spending your evenings calling people who can't wait to hang up on you, you have pre-qualified prospects coming to you eagerly asking for more information.

Instead of being viewed as a wimpy peddler pushing an embarrassing scheme, people highly respect your opinion and actively seek your advice.

Instead of actively reaching out to people and trying to sell them on your opportunity, you have dozens of people calling you each day asking "Hey, can you teach me how to do what you do?"

Would that improve the results that you are getting? You bet it would!

Not only is it possible, it is actually easier to accomplish than you can imagine. But first, you need to understand one giant problem.

The Greatest Problem in Building A Huge Marketing Business

Problem #1: You can't be doing the chasing, you need prospects chasing you!

For crying out loud! Stop cold calling and chasing people! The results are so dismal that it's hard to imagine that people actually still do it...

That's not marketing, that's insane!

As an example, let's envision John, who has just graduated from med school and is now a new surgeon. He makes a list of of people that he knows and calls them up to "share" his surgical skills with them. "Got any internal aches or pains? I can do exploratory surgery and find out the problem for you?" John loves his profession. He wants to develop lots of satisfied clients. Imagine he uses the same method to promote his newly created surgery practice that the typical salesman who cold calls does to promote his business.

John makes a list of everyone he knows. He then contacts them to "share" his services. It takes him a week to contact everyone that he knows and offer to present his surgery services to them. At the end of the week, nobody wants John to come over and pitch his services.

That is all that John does for "marketing" his newly created surgery business.

So the next week he goes through the list and calls all of them again, and asks a second time.

Same results.

After a couple of weeks of this, John loses lots of friends.

Hi in-laws avoid him.

And John might even conclude that you can't make any money as a surgeon!

What's wrong with this scenario?

Do surgeons make money? Yes. Do surgeons have customers? Yes, many even have a long waiting list of customers. Is surgery a valuable service? Yes, it is.

Then why does John not have a waiting list?

Answer: A complete and total lack of proper marketing.

Let's look at the definition of marketing taken from dictionary.com:

"The commercial processes involved in promoting, advertising, selling and distributing a product or service."

And Wikipedia.org adds this little gem of wisdom: "Trying to convince a market segment to buy something they don't want is extremely expensive and seldom successful."

Marketing by definition is the commercial process of promoting a product or service to a target audience that desires that exact product or service.

That's why John has no customers for his surgery services. He wasn't marketing to his target audience. He wasn't marketing at all.

Remember...

You can't sell surgery to healthy people!

What if the people you cold call are not even remotely interested in the opportunity that you offer? By definition, they are not a target audience. Why waste time and resources on them? It does not make any sense. Follow that advice and you are doomed to failure, just as John would fail in his surgery practice by following the same "marketing" advice.

Unfortunately, this is all that 99% of sponsors and sales managers have to offer as "marketing advice" to their new enrollees. They don't know the first thing about marketing, yet they are providing "marketing coaching" as if they are the consummate marketing specialists.

Oh please!

Let me tell you the foundational concept that all successful marketing is built upon. This is it:

Successful marketing is being in the right place, at the right time, credibly presenting a solution to the exact problem that your customer is seeking to solve.

You see, people don't buy products or services. They really don't. What they do buy is solutions to their problems. None of the people in John's list had an internal health problem. No problem, no need for a solution. Thus no sales for John's surgery services. If John affiliated himself with a hospital, had an office there,  and was available when somebody came into the emergency room with a ruptured appendix, John could save that person's life. John would be in the right place, at the right time, credibly presenting the exact solution to a very severe problem.

People actively look for, seek out, and buy solutions.

Solutions for boredom. Solutions for hunger. Solutions for transportation. And solutions for a higher income.

People love to shop and buy, but they absolutely hate being sold.

You need to be in the right place at the right time so they will find you when they are seeking a solution. If you are not in the right place, you are wasting resources. And if you are trying to find your prospects, you are wasting your time and placing yourself in a position of weakness.

What you need to learn is the power of online marketing.

Buying leads and cold calling them takes massive amounts of time.

And it won't work.

You know that cold calling people, whether they be people that you know or opportunity leads that you've purchased, doesn't work. And all your boss or sponsor tells you to do is  - get this - do more of it!

It is like telling a drowning man to inhale more water!

You know it doesn't work, so why on earth would you keep doing it? Probably because you don't know what else to do.

If your sponsor doesn't know how to teach you genuine marketing, it is time for you to learn without him.

The Magic of Automation

There is a better way to succeed in business. It's called online marketing.

Think about the marketing system that your sponsor gave you. Do you really want to make a list of 200 or more people you know and call them? Are you really, sincerely interested in calling your son's soccer coach who you know doesn't give a _*%#2!_ about your sales pitch? Do you really want to make 50 to 100 of those calls every day?

Or would you like to learn how incredibly powerful real marketing is?

Your marketing system should be designed to be effectively presenting your solution so that your prospects will find you when they are actively seeking the solution to their problem.

Think of your marketing as a giant funnel that gathers people from all walks of life who are actively seeking the solution you offer. This giant funnel makes it easy for those people to find you. But it does more than that. It also enhances your credibility and increases their desire for your solution. Good marketing does that. Don't auto companies try to enhance your desire for their cars with their marketing? Of course they do.

Your sales funnel should do one more thing as well: it should do all of the above while earning you a profit in the process.

One thing that good marketers do with advertising is to constantly attempt to increase profits. Good marketing brings in profits.

Does your sponsor or boss teach you how to do that? I mean specifically, does he teach you how to create a sales funnel that places your solution directly in the hands of people who are actively seeking it, bringing you hundreds of qualified prospects each week, and earning you a hefty profit in the process, regardless of whether or not they join your opportunity?

Think it's impossible? Think again.

That is simply what great, effective marketing does.

Introducing....

Informative Selling™

A True Marketing System That Brings Unlimited New Distributors and Customers To You,
Lining Up With Checkbook in Hand...

Here's the deal...

The first thing your business needs is a constant, never-ending supply of top quality people who are eager to join your team and buy your products.

Your only method of trying to obtain these people up to this point has been to call people on your warm list or buy expensive leads from lead companies.

Then you have to try to sell these people on the value of your opportunity.

Arrgghhh!

I don't want to make cold calls, I don't want to hound people, and I don't want to be a peddler. And you probably don't either.

It's ok to not want to do those things.

The problem with this approach is that everyone views you as a pushy, thoughtless sales person trying to trick them into doing something they will regret later.

Cold calling creates the perception that you have nothing better to do at
that particular moment than to try and scrape up business. It comes off as needy and desperate, and destroys your credibility.

In Fact, Avoidance of the Things That Don't
Work (like names lists and cold calling)
and Creating a True Online Marketing System That
Brings New Customers and Distributors To You
is The Basis of Informative Selling™.

Having the type of knowledge contained in Informative Selling™ is the only TRUE kind of residual income there is in this world. Period.

The only way to make your income completely bullet-proof is to be able to build a business on demand. Once you learn great online marketing skills, you'll be able to do just that.

If I had to start all over right now, today, completely from scratch, I could go anywhere, join any company and build a huge organization with a substantial monthly income in a very short period of time… all because of what I know.

Informative Selling™ turns your little pastime into a real, thriving, prospect-producing, income-generating duplicatable business with all the proper pieces, in all the correct places, doing all the right things to get nothing short of amazing results.

Here is exactly what Informative Selling™ will do for you:

1. Teach you the most important fundamentals of great marketing. Lessons learned from Claude Hopkins, David Olgivy, Gary Halbert, Jay Levinson, and many other past and present giants in the industry.

2. Teach you how to create the exact online marketing system so desperately needed by every marketing participant: a sales funnel that places your solution directly in the hands of people who are actively seeking it, bringing you hundreds of qualified prospects actively seeking you each week.

3. Teach you how to earn thousands of dollars per month as a direct result of doing the above 2 things. Yes, Informative Selling™ will teach you a process that will provide a hefty side income while it generates a steady flood of qualified prospects actively coming to you.

How much does this manual cost?

Much, much less than what it is worth.

How much would it be worth to you to learn how to personally sponsor over 50 people per month?

How much would it be worth to you to learn how to earn thousands of dollars per month in addition to your monthly commission checks?

How much would it be worth to you to learn how to teach others under you the same savvy marketing techniques that you use, so that they can each personally sponsor over 50 people per month?

The truth is, the information provided by Informative Selling™ is far more valuable than all the "training" you'll ever receive from your company or your sponsor. All the CDs... the tapes... the monthly seminars... the regional conventions... the big national events that all regurgitate the same old, in-effective motivational distractions.

How much do all those run you? $150 for regional events? $300 for national convention? Throw in your airline tickets and hotel and you're looking at a thousand bucks easy.

You can get Informative Selling™ today, for just $67.

Look, I know you're sick of making dozens upon dozens of cold calls per day for paltry results... so I want to completely remove any shred of risk involved and make it so there's no way you can lose with a 100% money-back guarantee.

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Lining Up With Checkbook in Hand!

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